Data management is a procedure that involves the creation and enforcement of policies, procedures and processes to handle data throughout its entire life cycle. It ensures that data is reliable and accessible, assists in regulatory compliance and allows for informed decision-making.
The importance of effective data management has grown significantly as organizations automate their business processes, leverage software-as-a-service (SaaS) applications and deploy data warehouses, among other initiatives. This results in a proliferation of data that needs to be consolidated and then delivered to business analytics (BI) systems such as enterprise resource management (ERP) platforms, Internet of Things (IoT) sensors,, machine learning and generative artificial Intelligence (AI) tools, to provide advanced insights.
Without a well-defined data management plan, businesses can end up with uncompatible data silos and data sets that are inconsistent that hinder the ability to run analytics and business intelligence applications. Poor data management can also undermine employee and customer confidence.
To address these challenges to meet these challenges, it’s crucial that businesses create a data management strategy (DMP) that includes the people and processes required to manage all types of data. For example, a DMP will help researchers determine the file name conventions they should employ to structure data sets to ensure long-term storage as well as easy access. It could also master data management include data workflows that outline the steps to take to cleanse, validate, and integrating raw data sets as well as refined data sets to make them suitable for analyses.
A DMP can be used by organizations that collect consumer data to ensure compliance with privacy laws on a global and state scale, such as the General Data Protection Regulation of the European Union or California’s Consumer Privacy Act. It can also be used to guide the creation and implementation of procedures and policies to address security threats to data.